Monday, April 11, 2011

What's Your Socialnomics IQ? Are Your Twitter and Facebook Accounts Tools or Toys?

It's no secret that Social Media is a huge presence in our everyday lives. To realize the true impact, spend the next 4 minutes watching this video from social media author and lecturer Eric Qualman. It's an eye-opener!

The first time I viewed this video (actually, it was an earlier version), I was stunned by the numbers shown. As we change the way we communicate, your business also needs to change with the times. Qualman's book Socialnomics details this paradigm shift in the way we communicate, both personally and professionally. 

Take a look at how your business utilizes platforms such as Facebook, Twitter, blogs and emails. If you're just using Facebook and Twitter to let people know that you're waiting in line at the drive-thru or what you're making for dinner, it's time to look again. Remember, social media can hurt your business as well as help it.

Learn to use these powerful tools to your advantage!

- David Grupa

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