Kirsten Holscher, one of the Camp David instructors, will be hosting a seminar in January called "Business by the Numbers". Having known Kirsten for a number of years and watching her progress in the industry, I can attest first-hand that she will get you on the right track with this seminar. Kirsten is extremely organized and goal-oriented; it's no accident that her business is successful.
So many photographers just "wing it" when it comes to pricing and set their prices based on things like:
- emotion (you can't drop prices on a whim just to make a sale!)
- what you would be willing to pay (most of us can't afford ourselves)
- what the photographer across the street charges (how do you know if that person is making enough money - or charging based on what YOU charge?)
- what our family and friends are willing to pay (they're the ones who always expect a deal!)
Forget about what new lenses you want or what new toys you think you should buy; what we truly need to invest money in is ourselves! Education is never a bad thing . . . click the link below to be directed to her website, then make it your resolution for 2011 to run your business properly!
So many photographers just "wing it" when it comes to pricing and set their prices based on things like:
- emotion (you can't drop prices on a whim just to make a sale!)
- what you would be willing to pay (most of us can't afford ourselves)
- what the photographer across the street charges (how do you know if that person is making enough money - or charging based on what YOU charge?)
- what our family and friends are willing to pay (they're the ones who always expect a deal!)
Forget about what new lenses you want or what new toys you think you should buy; what we truly need to invest money in is ourselves! Education is never a bad thing . . . click the link below to be directed to her website, then make it your resolution for 2011 to run your business properly!
- David Grupa
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